Technorati media is serving its advertisers and publishers globally since 2008. It is one of the top 10 leading CPM networks in the world and the company is running operations from San Fransisco. The term ‘Technorati‘ sounds familiar to bloggers because of its robust directory. Unlike Google Adsense and other renowned ad networks, it doesn’t have any minimum traffic conditions to join publisher program. Technorati Media people manually review every website and once accepted you would be provided with login details and necessary ad code. Technorati Media Advertising league comprises of top brands.
Technorati Media will not entertain sites which hosts illegal content. It is strict when it comes to language of the site. It is accepting English written sites to join publisher program. The ad formats available at present are Video ads, Expandable ads, Interstitial ads and banners. Publishers can choose 160×600, 300×250, 300×600 and 728×90 ad sizes to display on their sites. In addition to these sizes publishers can also choose Half Page (300×600), Portrait (300×1050), Pushdown (954×250), Billboard (970×250), and Marquee (606×300). Ads would start showing as soon as you implement the code on your site. Technorati Media ads are almost relevant to your niche.
The CPM rates may vary from $0.2-$2 but it depends merely on the traffic. It would be an added advantage if your site attracts huge traffic from US and UK. The fill rate is good when compared to other ad networks. You can access third-party ad servers to run campaigns on your site. Being a publisher you can run other network ads along with Technorati Media ads. Technorati Media team is helpful but it takes long time to review sites.
Technorati Media pays its publishers on Net 60 basis. From my perspective it would be a bad news for bloggers. The mode of payment is either Paypal or check and the threshold payment is $50.
Final Conclusion : After reading my review don’t compare Technorati Media with Google Adsense. But, it could be a great source for publishers to make money online.
This is how one can make money with Technorati Media.
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