How to Start a Successful TikTok Account: A Guide
Starting and running a successful TikTok account is desired by many content creators, influencers, and social media marketing teams.
Thanks to the vast opportunities the platform provides, you can utilize numerous tools to grow your account and become a prominent content creator on TikTok.
Considering the growing curiosity on the matter, let’s investigate how to start a successful TikTok account and manage its visibility.
How to Start a Successful TikTok Account: The Basics
TikTok is an ever-growing social media platform, and more people are wondering how to start a successful TikTok account every day. The platform houses content creators of various origins and ideas, and there’s a place for everyone on the app.
Still, even if you are confident with the quality of your content, there are simple steps you should take to become a successful content creator on TikTok. Let’s review these simple steps and investigate how you can quickly grow on the platform.
1. Learn How the Algorithm Works
Instagram implements a rigorous algorithm to maximize the social media experience of the users. Thanks to the algorithm, you are more likely to see posts that are to your liking, and less likely to encounter posts that you don’t enjoy. The algorithm is not important only for viewers, though, and you may want to enhance your understanding of the concept.
The algorithm works by following the users’ actions on the platform. Any action such as likes, views, and follows is analyzed by the algorithm. Hence, you may want to search the platform to see what kind of content is viewed the most in the category you create content on. Once you have a grasp of how the algorithm works, your chances of growing on TikTok will drastically increase.
2. Get to Know Your Competition
Regardless of the quality and quantity of your content, you will always have competition on TikTok. Millions of people share content on the platform every day, and raise the bar for satisfying the viewers.
Having an innate and complex understanding of your competition will give you a spearhead among them and will prompt other users to choose you over other content creators who share videos in the same genre. Take regular tours around the app and observe the content of other people, in hopes of finding original ideas.
Growing on TikTok: The Next Steps
Once you have set up your account and covered the basics for starting a successful TikTok account, the next steps will determine how much you will accomplish on the platform. If you have already established a follower base who regularly consume your content, focus your next steps on perfecting and fine-tuning your account. Let’s review some possible future steps.
1. Follow and Implement Trends
Running a successful social media account requires a great command over the trending songs, ideas, and events. Try to capitalize on public events, news, and gatherings. Also, have a good overall command over which songs are popular online, and implement these songs in your videos.
The biggest aspect of managing a social media account is overseeing the engagement metrics, and following trends covers a big part of this endeavor. TikTok is a great platform to follow trending concepts, hence, it will not be a difficult procedure to do so.
2. Engage with the Content of Other Users
Despite being a content creator, you are still like any other user on TikTok. Communicating with your community, and liking and commenting on the posts you like will increase your chances of being favored by the algorithm.
It will also demonstrate a better public image in the eyes of your followers and is likely to gain you more followers over time.
Fairly Asked Questions (F.A.Q.)
1. Can I Upload Vlogs on TikTok?
Certainly. Although the platform mainly revolves around short and catchy videos, vlogs are among the most commonly uploaded videos on TikTok. Unlike old-school vlogs that last longer than half an hour, though, TikTok vlogs are concise and last around a minute.
2. Can I Use Tools to Grow Faster on TikTok?
This is possible. You can benefit from a third-party tool to grow faster on TikTok. Also, TikTok offers many useful tools and features for content creators. You can use both third-party tools or applications and grow organically using TikTok’s tools and features.